The paper tape is 100% recyclable, just like cardboard, and the uniform image gives the package a professional and quality look.
They are also extremely strong and will retain the rigidity of the carton and sealing it for much longer than normal duct tape, they better protect the contents from damage and prevent tampering and theft . But the key factor —especially for users with large volumes is that water activated cardboard tape is cheaper than regular tape .
Kraft paper tape (adhesive tape) has such a strong grip that one tape is enough to securely fasten two cardboard flaps. Examine any manual operation of sealing a box and you'll find that packers regularly apply multiple overlapping strips of plastic tape to ensure the seal holds, especially if the box is pre-used or made from corrugated material of lower quality.
The actual amount of tape used in a carton doubles, triples, or even increases, and the time it takes to apply the tape increases —for most businesses, time is also money.
And what about the hidden costs of contents damaged or lost due to cartons being peeled off? How much will it cost you in terms of goodwill?